The Killers MyTeksi Service

The Killers live in Malaysia 2013

 

The Killers MyTeksi Service

The Killers are coming to Malaysia! They are gracing the stage in Sepang with their new album Battle Born. Along with the concert, MyTeksi is at it again providing a safe and secure ride home. In two months, MyTeksi has secured rides for Good Vibes, We Love Asia and plans to partner with Arthur’s Day. Despite being fresh in the business, MyTeksi is making their mark at Malaysia’s biggest events. Their services facilitates the ultimate concert festival experience, removing the hassle of designated drivers and parking. But more than that in partnering with events, MyTeksi is making itself part of Malaysia’s young new cultural fabric.

For The Killers, MyTeksi is offering RM20 cash-back for all taxi rides booked via the MyTeksi app to the event (anywhere from Klang Valley, Cyberjaya, and Putrajaya only). MyTeksi strives to offer users the ability to enjoy a hassle free concert with seamless transportation to and from the event.

However, what might be seamless to your everyday concert goer is hard work and planning for MyTeksi. Prepared to serve not just the passengers but also their drivers, MyTeksi pulls out all the stops. In addition to setting up to serve their passengers, MyTeksi also values their drivers by making sure they have dinner and a place of their own. Events for MyTeksi are not about business, they’re about people.

“Malaysia’s big events are what MyTeksi was made for,” says MyTeksi’s Regional Marketing Head, Cheryl Goh. With rave reviews, MyTeksi is excited to participate with The Killers. This isn’t MyTeksi’s first rodeo and they’re ready to take the astronomical turn out now that they’re seasoned with experience. Cheryl adds, “For us, this is more than a business, it’s a social enterprise. We come to these events to show that we’re providing safe public transportation AND show our taxi drivers that we appreciate them. We’re not just here to bus people around, but to make them aware of our service and innovation.”

Also they’re giving out free ice cream! Yes, free. Anyone with the MyTeksi app is free to collect on some sweet Artisan Potong Pops. At every event so far, MyTeksi has been helping passenger’s satisfy their sweet tooth and get home with fuller stomachs. Music events are a place to enjoy the night life. MyTeksi is putting taxis where and when you need them. Though simple it is innovation at work. As a young start up, it’s doing two important things: answering a problem most Malaysians have had with getting a taxi and tapping into Malaysian youth to start a change.

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Good Vibes Festival Partners with My Teksi Malaysia

My Teksi Good Vibes

Good Vibes Festival Partners with My Teksi Malaysia 

Future Sound Asia with its first ever Good Vibes Festival 2013 is making an impression on the Kuala Lumpur music scene. In partnership with the Future Sound Asia is the innovative, new, Malaysian start up My Teksi. The official transportation for Good Vibes My Teksi will be providing a discounted taxi service to venue, Sepang F1 Circuit. The company is making a splash in Malaysia’s youth culture. With acts like the Smashing Pumpkins, Modest Mouse, and Japandroids the festival looks to amaze with formidable indie bands and by partnering with the innovative new start-up.

For taxis booked more than two days in advance using the app the users will get a flat rebate of RM25 no matter where they’re coming from. After the 15th of August the rebate will be for RM20. My Teksi is offering the young and hip seamless transportation to and from the festival.

“Events like Good Vibes is exactly what My Teksi was made for.” says My Teksi head of marketing, Cheryl Goh. Good Vibes is  essentially a good time with good friends and good music. But before and after is the hassle. First there’s parking, distance, and who will be the designated driver. Driving home at 2 AM even while drowsy and dropping off friends is enough to kill your Good Vibes buzz. However, My Teksi offers a solution to safely get to the event and arrive home all at discount with the rebate.

My Teksi Malaysia

My Teksi is making its presence and its relevance known. Music festivals are a place to let loose and enjoy the day. “My Teksi is putting taxis where and when you need them. Though simple it is innovation at work,” says Suthen Thomas, an head of ITS  for My Teksi.  As a young start up its doing two important things: answering a problem most Malaysians have had with getting a cab and tapping into Malaysian youth to start a change.

But better than that they’re giving out free ice cream. Yes, free. Anyone with the My Teksi app is free to collect on some sweet relief. So any way you put it My Teksi is serving Malaysians either with easier travel or fuller stomachs. To learn and understand more about how My Teksi got started and the principles behind the social enterprise visit the MyTeksi Website. Otherwise, have a great event at Good Vibes 2013.

Earth Day with Timberland Malaysia at Raja Musa Forest Reserve

Raja Musa Forest Reserve 2013

Earth Day with Timberland Malaysia at Raja Musa Forest Reserve

Once again, Timberland Malaysia was involved in a pre-Earth Day event at the Raja Musa Forest Reserve in Selangor with an exciting turn out of 100 people who included volunteers, staff, media and officials. The event which started at about 9.00 am saw an introduction and speech by relevant officials and district officers who explained the day’s itinerary. There were two main groups where a tree planting and canal blocking session was conducted where a local Malaysian lunch was prepared for the hungry group.

For ‘Timberland Malaysia, other than actively participating in tree planting efforts in the Horqin desert in Inner Mongolia, Timberland takes this initiative and brings it local through its partnership with Global Environment Centre (GEC), specifically contributing towards the conservation of Malaysia’s tropical habitats via its “Peat Swamp Rehabilitation Programme at Raja Musa Forest Reserve”.

Raja Musa

Timberland Malaysia at Raja Musa Forest Reserve

Peat Swamp Forest (PSF) is a unique ecosystem unlike any other ecosystem. It is characterized by the accumulation of organic matter (peat) derived from dead and decaying plant materials in water saturated condition. The black peat water is slightly acidic and the ground is wet and spongy. PSFs represent an ecosystem that supports tolerant species that can survive in its unique environment, thus playing an important role in the conservation of biological diversity and storing freshwater resources. It also serves as carbon sink; able to sequester and store carbon as un-degraded organic matter for thousands of years.

Timberland Malaysia understood the importance of reviving this unique wetland ecosystem, and has established a partnership with GEC since 2011, to commit volunteers and financial resources for rehabilitation initiatives across the North Selangor region, one of the largest remaining contiguous areas of Peat Swamp forest in Peninsula Malaysia.

Timberland Malaysia Global Steward 2013, Ms Cheryl Chang, continues, “Timberland is committed to this project and wants to help restore the peat ecosystem through tree planting and multiple canal blocking. We have been working on this project for 2 years since 2011, and in 2013, we will continue to contribute at least 1500 volunteer hours from Timberland staff & associates as well as continue to commit to the 2 years programme funding of RM127,900. We believe this initiative is a great platform for us to do something for our country’s environment, as well as inspire the community around us to be involved to take protective action.”

Canal Blocking at Raja Musa

Volunteers fill bags with sand for the Canal Blocking

“Environment conservation initiatives require not only funds, but we also do need people who are willing to get their hands dirty to do the actual hard work. We are really grateful to Timberland Malaysia’s employees for taking time off today to help us. Every bit they do today, will go a long way in helping us save the environment for our next generation and ensuring the sustainability of the Raja Musa Forest Reserve Rehabilitation Programme,” says Mr Nagarajan, Senior Programme Office from GEC.

Over 50 Timberland Malaysia employees, business partners and volunteers took time off today from their busy schedules today to help to do their bit for Mother Nature. They were there a full day planting suitable trees to re-vegetate the degraded peatland areas, as well as to restore the peatlands canals to keep the peatlands hydrated to reduce risk of fires.

Championing environmental causes has consistently remained as one of Timberland’s core Corporate Social Responsibility ideals. From production process to meeting the design criteria and the usage of renewable materials, Timberland has shown great commitment to being an eco-conscious lifestyle brand, reinforcing its identity in being a brand that embodies STYLE + PERFORMANCE + GREEN.

Canal Blocking at Raja Musa

Timberland Volunteers doing the Canal Blocking at Raja Musa

About Timberland Global Steward Program

The Timberland Global Stewards are a team of 24 committed leaders from around the world who are tasked with maximizing the positive impact Timberland makes in communities worldwide. The Global Stewards will serve as ambassadors of Timberland’s Corporate Social Responsibility platform and will provide leadership, motivation and drive towards specific goals.

About Timberland

Timberland, a wholly owned subsidiary of VF Corporation, is a global leader in the design, engineering and marketing of premium-quality footwear, apparel and accessories for consumers who value the outdoors and their time in it. Timberland markets products under the Timberland®, Timberland PRO®, Mountain Athletics® and Timberland Boot Company® brands, all of which offer quality workmanship and detailing and are built to withstand the elements of nature. The company’s products can be found in leading department and specialty stores as well as Timberland® retail stores throughout North America, Europe, Asia, Latin America, South America, South Africa and the Middle East. Timberland is committed to doing its part to address environmental challenges and to minimizing its impact. From product design to manufacturing and shipping, the company is constantly finding new ways to be a little lighter on the environment. The Timberland Earthkeepers® Collection incorporates recycled PET bottles in linings, recycled rubber in soles, leather from silver and gold-rated tanneries and organic content throughout the apparel line. Timberland’s dedication to making quality products is matched by the company’s commitment to “doing well and doing good” – forging powerful partnerships among employees, consumers and service partners to transform the communities in which they live and work.

Timberland Malaysia

Timberland Malaysia team with GEC member, Raj

About Global Environment Centre (GEC)

Global Environment Centre is a Malaysian non-profit organization established in 1998 to work on environmental issues of global importance. GEC works regionally and internationally both directly and through many partners. GEC is registered in Malaysia as a non-profit organization (Reg. No. 473058-T). GEC’s mission is to support the protection of the environment and sustainable use of the natural resources to meet local, regional and global needs, through strategic partnerships with communities and like-minded organisations.

GEC is registered in Malaysia as a non-profit organization (Reg. No. 473058-T) which assists the Earth Day with Timberland Malaysia at the Raja Musa Forest Reserve in Selangor.